The Need for Strong Online Authentication That Is Easy to Use

Authentication on websites and cloud-based services has traditionally involved a trade-off between security and usability. This paper examines the security threats associated with weak authentication practices on the Web, why businesses need to strengthen online authentication, and new approaches for delivering one-time passwords and two-factor authentication. It describes how businesses can increase security, reduce support costs and improve the customer experience by deploying a flexible layer of authentication that is easy and intuitive for users, yet highly secure.

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